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Viva Engage provides robust analytics to help you better understand the impact of your posts. Analytics provide metrics that let you monitor:

  • Your own engagement (through personal, Answers, and conversation analytics).

  • Engagement within the communities you visit (through community analytics).

Note: Except for conversation and community analytics, most dashboard analytics are only available to customers that have a Microsoft Viva Suite or Employee Communications and Communities license.

Open the Analytics dashboard

Analytics are visible to anyone who has created a post in Viva Engage and to leaders’ delegates.

Use one of these methods to open your Analytics dashboard:

  • From the Viva Engage navigation bar, select the analytics icon.



Screenshot shows the analytics icon in the Viva Engage toolbar.

  • On your storyline or Answers page, in the Personal summary tile on the right, select See full personal analytics or the analytics icon below your cover photo.

    Your dashboard shows metrics for Personal analytics and Answers analytics that refresh every 24 hours.

    Tip: Hover over each metric to find a tool tip with more information about that metric.

Screenshot shows the icon and link on your storyline that opens your personal analytics page.


Personal analytics tracks the following metrics:

Your reach

A count of people who viewed, reacted or commented on your posts

Reach breakdown

A count of people who are viewing, reacting, or commenting

Engaged breakdown

The percentage of people who reacted or commented

Top conversations

The most popular conversations you have started

Reactions to your posts

A unique count of reactions on all your posts

Top comments on your posts

The comments on your posts with the most reactions

To see trends, use these dashboard filters:

Date range

Date range lets you see conversation trends starting from the date a post is created and beyond. Date ranges represent changes (deltas) for the selected period. You can filter on 7days, 28days, 90days, and 365days. For example, by selecting 7days, you can see the week-over-week change, whereas 90days shows quarter-over-quarter changes.

Destination

Use this filter to include data across communities and storyline, or only storyline.

Note: Audience related metrics are only visible to leaders who have been identified by an admin or corporate communicator and have assigned audiences. For details, see Identify leaders and manage audiences in Viva Engage.

To understand the performance of questions and answers you engage with, view Answers analytics. These analytics are visible to anyone who has posted or answered a question in Engage, either on the Answers tab or in a community.


Answer analytics tracks the following metrics:

People you helped

Your impact based on the number of people who engaged with a question you asked or answered. For details, see Answers in Viva: Understanding Time Saved & People Helped - Microsoft Community Hub

Answers summary

Analytics for questions you answered

Questions summary

Analytics for the questions you asked

Questions you engaged in

A breakdown of the most engaged questions you asked or answered

Conversation analytics give you a detailed breakdown of Viva Engage posting activity in real time. Conversation analytics are visible to the post creators, their delegates, and corporate communicators. Community admins can view conversation analytics for the communities they manage. 

  • Go to a conversation in Viva Engage, select the ellipse icon, and then select View analytics. Alternatively, select the Seen by count that appears on all threads.


Screenshot shows conversation trends, post activities, and other metrics in the dashboard for conversation analytics.


Conversation analytics tracks the following metrics:

People reached

The number of people who viewed, reacted or replied

People engaged

The number of people who reacted or replied

Engagement funnel

The types of engagement happening on your post. Includes detailed conversation-specific activities like bookmarks and shares.

Conversation trends

Total users who have viewed, reacted and commented to the post in the selected time frame. In the case where a conversation has been featured or pinned, you'll see those actions represented in the graph.

Reactions breakdown

Total reactions and the type of reactions used

Top comments on post

An overview of the most engaged comments on the post

Shares

Shows how and where this post has been shared. Metrics in this table relate to the new post created upon share.



Conversation analytics tracks these additional metrics in Viva Engage premium:

Advanced people reached and engaged

Percentage of followers and the audience or community reached, depending on where the post is created. If a post is created within a community, community reach is displayed. If a post is created on storyline, followers reached is displayed. If the post is created on storyline by a leader, audience reached is displayed.

Activities by platform

Platforms that comments, reactions, and views come from. This metric is only available on announcement type posts.

Sentiment in comments

Average sentiment across all comments in post. This metric is only available on posts with at least five unique commentors. For details, see Sentiment and theme analysis in Viva Engage - Microsoft Support.

Screenshot of premium conversation metrics.
Screenshot of premium conversation metric.

For a deep dive on Viva Engage community analytics, see View community insights in Viva Engage. 

Network analytics helps you understand how your Engage network is performing. These analytics are visible to network admins and corporate communicators. For details on how to manage these analytics, see View and manage analytics in Viva Engage.

Network analytics track the following metrics:

People reached 

The number of people who viewed, reacted or replied 

People engaged 

The number of people who reacted or replied 

Engagement breakdown 

The types of engagement happening across your network. Engagement includes posts, comments, and reactions. Total engagements is an aggregate of all posts, comments, and reactions made during the selected period. 

Activities by platforms 

Shows the clients where activity occurs.

If we don't have enough information to classify a client, an engagement is logged as Others.

Similarly, if the exact client where engagement occurs isn’t logged in our data streams, we’ll log user activity as Others. An example of how this can happen is when an organization uses an API or embedding to expose the Engage feed to users. 

Posts and sentiment 

When AI Summarization is enabled, shows total users who have posted, total posts and sentiment trends across the content. For details, see Sentiment and theme analysis in Viva Engage - Microsoft Support. 

Trending themes in your network

When AI Summarization is enabled, shows the most popular themes being discussed within your network. For details, see Sentiment and theme analysis in Viva Engage - Microsoft Support. 

Announcements breakdown 

An overview of announcement activity across your network includes location split of announcements made via storyline vs communities. Also shows overview of people reached, engaged, median time to first view and median time to first reaction for the selected period. 

Frequent contributors 

Shows who has created the most posts across the network. 

Top conversations 

Shows posts with the most activity. Can be sorted by views, reactions, comments or announcements only.

Popular communities  

Shows communities with the most activity. Can be sorted by posts, comments, views per member and engaged members, defined as those who react or post a message within the community.  

Trending campaigns

Shows campaigns with the most activity. Can be sorted by views, comments and reactions. 

Campaign analytics helps you understand how your Engage campaign is performing. These analytics are visible to Engage admins and corporate communicators. For details on how to manage these analytics, refer to View community insights in Viva Engage

Campaign analytics tracks the following metrics: 

People reacted 

The number of people who reacted to a post with the campaign hashtag. 

People commented

The number of people who commented on a post with the campaign hashtag. 

People posted 

The number of people who created a post using the campaign hashtag 

People reached 

The number of people who viewed, reacted or replied to a post using the campaign hashtag 

Followers 

The number of people who follow a campaign  

Total posts 

Shows how many posts included a campaign hashtag out of the total number of posts made. List can be sorted by location of most posts or location with most views.

Top conversations 

Shows the conversations with the most activity. Can be sorted by views, comments, or reactions.

Campaign followers breakdown 

Shows engagement funnel of campaign followers, including totals of their follows and activities. Some categories won't display with fewer than five participants. Can be filtered to view activity of only the leader (as defined on Engage).

Reactions from people 

Shows total reaction split by reaction type. 

Learn more

Answers in Viva: View personal answers analytics

Campaigns in Viva Engage

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